Literacy is so important not only in academic success, but success in life. Organizations like
Everybody Wins! not only address the issue of increasing literacy and appreciation for reading among young students, in the process, they are creating lasting relationships.
I had a great talk with Everybody Wins! National Executive Director, Rich Greif about this special organization and his own personal story of building long term relationships with young students.
In addition, Rich -- being the master at communication through social media -- gave some insight into how non-profits can use this powerful tool to attain and maintain relationships with partners and prospects.
For more information about Everybody Wins!... Follow them on Twitter. Connect with them on Facebook. Link up on LinkedIn. And check out their website at
http://everybodywins.org/.